Constance Cannon Frazier, Principal

Founded by Constance Cannon Frazier, Principal, Cardinal Change Consulting (CCC) is a results-oriented firm with a simple philosophy: beliefs influence behavior, behavior determines culture, and culture shapes society. That’s why here at CCC we are committed to getting to the root of institutional problems—be they financial, organizational, or cultural—so that we can fix them. With a team of experts in association management, compliance and ethics, organizational behavior,  diversity and equity, and corporate responsibility, Cardinal Change is particularly well-positioned to help every aspect of your organization meet and exceed its goals. 

Get To Know Connie

Connie Cannon Frazier is a sage. After seventeen years at the American Advertising Federation, she knew it was time to share her wisdom, judgment, and experiences on a broader level. With a combined 40 years of work experience with AAF, Howard University, and the Rouse Company, Connie has spearheaded countless programs and initiatives, successfully managed budgets during economic downturns, and conceived numerous ideas resulting in increased revenue, earning the respect of colleagues across industries. These successes are not least of all due to her tenacity and grit. Connie joined the American Advertising Federation in January 2004 to head AAF's Mosaic Center and AAF's Education Services departments. She was promoted to Chief Operating Officer on August 1, 2010 and served in that position until July 2020. As COO, Connie oversaw the organization’s strategic planning, administration, and coordination of all services, programs and operational activities. She also continued to be an integral part of the AAF’s programming to increase diversity and multiculturalism within the advertising industry. Connie has served on the AAF board of directors as the chair of the AAF Academic Committee. She is a former member of the Howard University School of Communications Board of Visitors, the University of South Carolina School of Journalism and Mass Communications Partnership Board, American Academy of Advertising Industry Relations Committee, Accrediting Council on Education in Journalism and Mass Communication, and American Society of Association Executives. Currently, she serves as the treasurer of the ADCOLOR Board of Directors, and she was recently appointed to the Quantcast Board of Directors. Connie is the recipient of numerous awards including the Howard University School of Communications Global Visionary Leadership Award and the Gerald Sass Award for Distinguished Service to Journalism and Mass Communication Education.